Features, pricing, and an honest verdict on which social media scheduler is right for you in 2026.
RECOMMENDED
From $29/mo
ALTERNATIVE
From $99/mo
| Feature | Postly | Hootsuite |
|---|---|---|
| Starting price | From $29/mo | From $99/mo |
| Free trial | Yes | No |
| Open-source | Yes | No |
| Self-hostable | Yes | No |
| Social networks | 30+ | 10+ |
| AI post generation | Yes | Yes (OwlyWriter) |
| AI image generation | Yes | No |
| AI video generation | Yes | No |
| Public API | Yes | Yes |
| Visual calendar | Yes | Yes |
| Team members | Unlimited | Paid tiers |
| Speed / UX | Fast | Medium |
If you’re starting fresh in 2026 and care about AI-first workflows, transparent pricing, and open-source flexibility — Postly is the better pick. You get AI post drafting, 30+ networks, a public API, and a self-hostable option starting at $29/mo.
That said, Hootsuite is a solid product. If you’re already deeply invested in its ecosystem or need one of its niche integrations, sticking with Hootsuite is fine. But for most creators, agencies, and lean teams, Postly delivers more value per dollar in 2026.
This comparison is for informational purposes only. Features and pricing were accurate at time of writing — always double-check on the vendor websites before purchasing.
7-day free trial — no credit card needed. AI drafts, 30+ networks, one calendar.